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Alex Baer

PUR Public Relations

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Getting a straight answer in this world anymore is next door to impossible:  You can ring the doorbell for Fact all day and night, but, only Spin will come to the door.

The latest case in point:  writing a corporation with a helpful suggestion, where everyone wins. You already know how this turns out, I'll bet.  For the record, and to help flesh out your imaginations, some detail:

We live out in the country, in an area where our drinking water needs filtering from various muds and murk.  We use the handy (but expensive-seeming, for our monthly budget) replaceable-cartridge water filters from PUR.  (Short commercial:  They do a pretty good job.)

Last Updated on Thursday, 26 July 2012 10:44 Read more...

They Return, Taxing Credibility & Patience

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Willard Romney has been on the road again.  There's a picture of him in a working warehouse, standing behind a modest podium sporting this sign:  "Putting Jobs First."

Too bad he didn't have that same attitude at Bain:  It would have saved many workers, families, and taxpayers a lot of pain.

But, then, you take a vulture capitalist -- surely a bane of our modern existence -- and link it up tight with pain, hey presto!  Bain!

If you think there are too many loopholes in the tax codes for billionaires to drive 18-wheelers filled with gold through, you haven't seen anything yet.  Just check out the loopholes in Willard's alibi -- whoops, sorry, ladies and gentlemen of the voting jury -- that is to say, his life story and beliefs.

Last Updated on Tuesday, 24 July 2012 17:07 Read more...

More than One Way to Skin a Country

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In times of crisis, Republicans always rush in, providing their own special brand of comic relief, if nothing else.

And, it always is nothing else.

House Republicans, for example, recently demonstrated a new way to flush 50 million tax dollars down the toilet -- the cost to taxpayers for taking 33 repeated, knowingly futile, politically-staged attempts to repeal the Affordable Care Act, the helpful, but anemic, new healthcare law.

Last Updated on Saturday, 21 July 2012 22:42 Read more...

Lemonade Stands and Paranoid Crackpots

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Every once in a while, an email floats in that you'd like to share with the whole nation.  It doesn't happen often, but it did happen again yesterday.  The Twainian email was in the form of a hopeful donation note from former Florida Congressman Alan Grayson, who is now running in the newly-created 9th District there.

The letter is sharp, clear, and darkly humorous, filled with heady satire and parody. It is also filled with lots and lots of heart. There is much humor and truth here, and is of the kind you may have thought not made anymore.  As you read, be prepared to grimace some --  you know, where your face starts to smile through the insistent, persistent frown etched there by the times. Prepare to hear yourself laugh out loud, knowingly.

Last Updated on Friday, 20 July 2012 16:54 Read more...

Testing the Applause-O-Meter

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Closely watching the news can become a bleak deal, trying to follow and figure what's behind headlines, trying to see what may be written between the lines.  Nature of the evolved beast called news:  We want to know what went sideways, and how bad it got.  Not what went right.

Still, for good mental hygiene, balance is recommended -- not that we're about to burst into song and dance here.  Goodness knows those "happy news" attempts made decades ago crashed and burned, but, we can try to be a bit less dismal.

(Meanwhile, Perky and Sun-Shiney live on only, I imagine, in Disneyland, where it's instilled in service workers under threat of immediate dismissal.  Perky also shows up quite a lot in those morning network shows mislabeled as news -- the ones giving 12-minute segments to fashion, 8 minutes for movie box-office updates, and 2 minutes for a 14-member panel discussion on the possibility of life on other planets, with an update on nuclear power throughout the world tossed in for good measure.)

Last Updated on Thursday, 19 July 2012 16:03 Read more...

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